Guppies and other fish drop money, which can be collected by the player and used to purchase fish food and upgrades, such as more fish, better fish food, and more powerful lasers to repel alien attackers. Players must manage a tank of guppies and other aquatic creatures, each stage begins with two guppies in the tank or one breeder which creates guppies.
Shells are collected as the game progresses, and they can be used to buy bonus pets or purchase fish featured in The Fish Emporium in Virtual Tank Mode. Insaniquarium Deluxe features pets, various modes of gameplay, and a type of currency called ' shells'. A free demo is available for download on Steam, but it only allows 60 minutes of total play time. Insaniquarium Deluxe is a puzzle video game created by Flying Bear Entertainment and published by PopCap Games.